Texas A&M University
January 2025 - March 2025
Art Lead / Animation Lead
Motion Graphics, Animation, Design, AI
To support the launch of VIVO, I created an intuitive and engaging commercial-style motion graphic that showcases the app’s purpose and functionality. The piece features realistic 3D visualizations of the app in use, giving viewers a clear sense of its interface and interactive features. Smooth logo animation for our brand, dynamic sequences that walk through scanning student artwork, viewing real-time AR animations, and accessing artist info and portfolios. The visual style is driven by a soft, modern palette of peach and lavender tones, accented with clean white hues to maintain clarity and elegance. This promotional piece serves as both an explainer and an aesthetic brand statement, helping communicate VIVO’s mission to elevate student artists through immersive technology.
This is one of more intuitive animations done for a student artwork called "Undead Friend". The student artist who originally created this 3d model explained that his goal for the work was to express how uncomfortable people tend to get when happy birthday is being sung to them by family or out in public. This was the base for the animation and the story we are trying to tell through this animation that includes different effects, animations, and use of AI.
This artwork also being one of our more interactive animations shows to tell the story of different young woman hobbies and obsessions allowing for a much more fun and exciting theme throughout the composition.
Carter Williford Portfolio
1407 Todd Trail, College Station, TX, USA
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